Insurance Marketing & Management Services (IMMS)

Insurance Marketing and Management Services (IMMS) takes great pride in being a profit center for our P/C Agency members by providing turnkey systems and resources that significantly increase Revenues, Retention & Referrals.

IMMS was founded in 1973 and serves over a thousand independent agencies throughout the US, Canada and Australia.

Program Highlights

IMMS provides a la carte services as well as three value-packed tiers of Membership

(click here to compare benefits):

IMMS SILVER — Take advantage of the industry’s largest online agency management and marketing database, a Web-based market finder with access to MGAs and wholesalers nationwide, a monthly newsletter for Personal Lines clients and prospects posted to your agency website — plus other benefits

IMMS GOLD — All the benefits of IMMS Silver, two client newsletters per month, plus our cutting-edge Search Engine Optimization (SEO) feature, sure to generate new sales opportunities via the World Wide Web.

IMMS - VIP — All the benefits of IMMS Gold, five client newsletters per month, CONNECT email drip marketing service to keep your agency in front of your clients and prospects, plus the tried and tested turnkey VIP Optimizer program: A combination of software, services, and life insurance services that generate significant Revenues, Retention & Referrals.

Valuable IMMS Membership Benefits:

• VIP Optimizer - Using a powerful combination of the right people, processes, and technology, we have perfected a potent combination of software, services, and life insurance products into a tried and tested marketing program that provides our VIP Members with a quantifiable return on their investment. (Available as on add on to VIP membership)
• Active Online Marketing – Provides a full-service social insurance marketing solution that includes Search Engine optimization, Social Networking (Facebook, LinkedIn), active Blogging, and drip marketing to your clients. (Available as an add on to membership)
• Search Engine Optimization — A Web page promoting your agency, with full contact details, armed with best-in-class Search Engine Optimization to ensure that Web surfers find you and become your customer!
• Online Newsletters — Attract and retain visitors to your Web site with these professionally written Newsletters, updated monthly! NOTE: Silver Members receive one title, Gold Members receive two titles, and VIP Members receive three titles!
• CONNECT — Your Online Newsletters customized and delivered to your customers. We do all the work for you. All you have to do is provide a list of names, e-mail addresses, and your agency logo, and the CONNECT Team does the rest.
• The Inside Track — Tap into this comprehensive online archive of Webinars, audio-video presentations with top consultants and agents sharing their knowledge on “hot” topics. Features eight new Webinars a month plus free phone consultation with experts.
• CompleteMarkets — Finding markets has never been easier. Our user-friendly search engine provides your agency access to programs and surplus lines in only a few moments. Stay updated on new markets through our weekly Spotlight E-Alerts.
• Library — Enjoy fingertip access to more than 2,500 documents on every aspect of agency management and marketing (from account-rounding to workflow) – written and updated by leading industry consultants.

“When I was first approached about the VIP program, I must admit I was skeptical. I had heard of, seen, and tried many programs like this before. In the first 60 days and with very little time invested on my part, the VIP program began to deliver significant revenue. The momentum and positive results have not stopped.

“Yes, I have become a believer. My clients have found the program very helpful and valuable, while providing me an easy, turnkey way to stay in front of them.

“IMMS has figured it out!”

Ron Norton – ISU Insurance Services, Irvine, CA

"Over the years, we have tried many different ways to effectively cross sell Life insurance services to our customers. Nothing we tried worked. On the first deal alone after becoming VIP members, we earned $130,000 in Life insurance commissions. Everything in the VIP Program is implemented and managed for us. It is well thought out, easy to understand, and easy on our agency resources.

“We have received incredible service, expertise, and execution as VIP member. Jeff and his team really delivers. Our customers have really appreciated the additional contact and services. The net result has been higher customer retention as well as much more money with little effort on our part.”

Mike Willingham & Bill Frederick – ISU Willingham and Frederick Agency, CA

"We’ve been IMMS Members for years.... I would highly recommend IMMS Membership to any independent agent as a valuable resource for growing sales and earnings.”

Tom Timlin, CIC, Sales Manager, Manry & Heston, Atlanta, GA

“I make it a point to listen to, and view, the Inside Track Webinars as soon as they’re posted so that I can see the benefits or guidelines they offer our management team and agency as a whole — We have viewed some of the Webinars as a team and implemented many of the suggestions. The Webinars have helped us work more effectively and efficiently. There's no need to reinvent the wheel — we can expand on what we learn from them. I have used some of the Webinar content for training in the Personal Lines meetings we have twice a month. We’re redesigning our agency Website and posting some of the newsletters and content from them that would be beneficial to our clients. We are also using some of this content in blasts to our clients via e-mail.”

Kathy Swihart, Personal Lines Manager, Byars Thompson Buchanan Insurance & Financial Services, Santa Maria, CA

Insurance Marketing & Management Services:
E-mail: sales@imms.com
Phone: 800.753.4467 ext. 1